The Black Friday Deals That Went Viral for All the Wrong Reasons!
The Black Friday Price Rollercoaster
Just before Black Friday, the price graph of a product soared to €1999, only to loop back to its original €999 on the day. This dizzying price ride had shoppers questioning the true value of Black Friday deals.
Again, the best discounts may just be the original prices. Retailers often use price anchoring to make discounts more appealing, but savvy shoppers know to track the history to ensure the deals are real. This graph is a perfect illustration of the Black Friday price game.
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