The Black Friday Deals That Went Viral for All the Wrong Reasons!
Zero Savings, Full Price: The Sale That Wasn’t
A Black Friday sign at Babies R Us boasted of savings, yet the advertised deal saved shoppers exactly $0. Diapers remained steadfast at $10.00, the sale sign notwithstanding. This retail riddle gave parents a moment of amusement amid the serious business of bargain-hunting.
Let moments like this serve as a lesson that sometimes, the biggest sale of all is just keeping the price steady. We must think by now that Black Friday can sometimes feature more marketing than markdowns, as stores play with pricing psychology to attract customers.
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